Judging by a recent trademark on behalf of Nike, the major sneaker brand may have some plans to invest into cryptocurrency.
source https://www.google.com/url?rct=j&sa=t&url=https://underthelaces.com/2019/04/27/cryptocurrency-nike/&ct=ga&cd=CAIyGmM2Nzk3ODA2ZWViNjVjODI6Y29tOmVuOlVT&usg=AFQjCNEb_gcXb9JlnUB2T-Acu4fpPDVANg
