Civic, the blockchain-based identity platform, has been letting South by Southwest attendees buy beer from vending machines using cryptocurrency.
source https://www.google.com/url?rct=j&sa=t&url=https://www.adweek.com/digital/forget-about-quarters-this-beer-vending-machine-at-sxsw-only-accepts-cryptocurrency/&ct=ga&cd=CAIyGmM2Nzk3ODA2ZWViNjVjODI6Y29tOmVuOlVT&usg=AFQjCNF_EOe9pDI8yXZBBm3VK4tfE_bGUA